The Untold Story of EightBillion.
BEHIND 8BILLION.
I was stuck in a classroom thinking,
“Why am I learning someone else’s version of success?” So I flipped the script – and wrote my own..
Thats how i built 8billion, one of the strongest communities in the streetwear game.
Far from average. The goal is to inspire our people through our own process.
If you came here because of the marketing, you will be back because of the product.
Gamechangers at everything we do.
THE OFFICAL REBRAND
In the summer of 2023, we closed the chapter on Y2KD and launched 8BILLION. It wasn’t just a rebrand, it was a turning point. A shift in identity, energy, and ambition. What started as an idea became a movement. New name, same core. Built to go further, built to lead. This was the moment everything changed.
MEANING OF THE BRAND:
We make clothes for the ones who understand that success doesn’t come by accident. It’s built, piece by piece, on your own terms. If you’re not ready to work for it, this isn’t your brand. You either have what it takes, or you don’t. We’re not here to convince anyone, we’re here to show the world what it looks like when you’re at the top of THE GAME.
By founder
